Events – Part(A)
In a region where the demand for event management has been rising at an exponential rate in recent years, Modern Media is right on task with Part(A); a branch of the company that produces high-scale events from A-Z, both for and in collaboration with prominent local and regional partners.
Part(A) event management has gained a reputation for orchestrating some of the largest, most highly lauded events in Jordan and the Middle East. Continually raising the bar in terms of creativity and development of thematic concepts for their clients, Part A handles all aspects of any event, from production-based issues, such as sourcing and coordinating suppliers, vendors and day-of-the-event management, to implementing sponsorship initiatives and full-service marketing strategies.
Part(A), along with Play 99.6, has been recently responsible for initiating fresh, new, alternative events in the Kingdom. In 2007, the internationally acclaimed Axis of Evil stand-up comedy tour introduced a whole new brand of entertainment to Jordanians and others across the region when Part (A) actively sought to bring their act to Amman. When it comes to exposure, the media blend offered by Modern Media is difficult to refute; radio coverage in conjunction with the exposure gained through events and parties is the perfect segue to foster awareness of our own brands, as well as our clients’.

